Donutitos
Discover NEW Cutetitos Donutitos, with 4 surprise animalitos in fun new fabrics and a donut wrap!
Tonka
From the steel segment, to the popular lights & sounds vehicles, there is a vehicle for Tonka fans of all ages!
Lite-Brite
Lite-Brite lets you create art with light using design templates and bright, colorful pegs - then lights it up like a neon sign!
news & events
Stay current with Basic Fun's latest news, info and events!
Basic Fun! & Kroeger Ink a Deal
Basic Fun! is proud to announce a new partnership with Kroeger Inc. for its K’NEX division and its related brands.
more info
Love-A-Lot Bear wins the NAPPA
Basic Fun! is proud to announce the Care Bears Love-A-Lot Bear has won the coveted National Parenting Product Awards.
more info
Lite-Brite enters The Hall of Fame!
Lite-Brite was just inducted into The National Toy Hall of Fame! Congrats Hasbro and our Basic Fun team! We appreciate everyone who voted for this iconic retro toy!
latest video
There's only one Tonka!
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