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Basic Fun! is a dynamic global designer and marketer of classic, innovative children’s entertainment products and we strive to bring smiles to people of all ages.  Our iconic brands and broad product portfolio are sold by leading retailers and distributors in over 60 countries around the world.  Basic Fun! has an omni-channel go-to market strategy with a strong presence online, in store and in family entertainment venues.  The Company is proud to have long-term, valued licensing partnerships with A-List Licensors, including Hasbro, Disney, Mattel, Nintendo, Pokémon  Netflix, Coca Cola, Universal, Paramount, Warner Brothers, Cloudco Entertainment, NFL and NBA.  Basic Fun! has a portfolio of powerhouse brands that include Care Bears™, Tonka®, Lite Brite®, K’nex®, Lincoln Logs®, Tinker Toys®, Playhut®, Uncle Milton®, Fisher Price Classics®, Mash’ems® and Littlest Pet Shop®, and many other trusted brands.  All of us at Basic Fun! are dedicated to enriching lives and creating unforgettable moments through imaginative play.

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