Basic Fun! is a dynamic global designer and marketer of classic and innovative children’s entertainment products. The Company’s iconic brands and broad product portfolio are sold by leading retailers and distributors in over 60 countries around the world. Basic Fun! has an omni-channel go-to market strategy with a strong presence on-line, in store and in family entertainment venues. The Company is proud to have valued licensing partnerships to include Hasbro, Disney, Mattel, Nintendo, Netflix, Coca Cola, Universal, Cloudco Entertainment, NFL and NBA. Basic Fun! has a portfolio of powerhouse brands that include Care Bears, Tonka, Lite Brite, K’nex, Lincoln Logs, Tinker Toys, Playhut, Uncle Milton, Fisher Price Classics, Mash’ems and Littlest Pet Shop. Basic Fun! is dedicated to enriching lives and creating unforgettable moments through imaginative play.