Career Opportunities
Basic Fun! is a leading developer, manufacturer, and marketer of some of the worlds best known and loved toys including Tonka, Care Bears, Lite Brite, Lincoln Logs, Knex, Playhut and Cutetitos. Our products are sold by leading retailers and distributors throughout the US and over 60 countries around the world. Basic Fun! has an omni-channel go-to-market strategy with a strong presence on-line, in store and in family entertainment venues. Our iconic brands and broad product portfolio span generations and help create unforgettable memories.
Position Overview:
This position is a key growth driver for the company responsible for cultivating and growing multiple key brands across four major toy categories (Girls, Preschool, Activities, and Collectibles). Key responsibilities include: developing and executing the Brand Strategies for the respective lines (across both Product and Marketing), acting as the global ambassador for the brands, and being the central point of all communication across multiple departments throughout the organization (inclusive of Sales, Product Development, Operations, Digital & Social Marketing, Creative Services/Packaging, and Finance). Expectation is that this role achieves the necessary results/metrics established to drive the expected revenue and P&L volume annually.
This sought-after position requires a true self-starter with a keen pulse on consumers’ needs/wants (both today and in the near future) and a right/left brain mindset that can disrupt beyond the status quo. Having a passion for the industry, strong leadership capabilities, and keen relationship management skills are essential – along with storytelling, strategic thinking, and project management skills.
Responsibilities include but are not limited to:
- Manage all functions of the global brand management process across various cross-functional teams.
- Key Functions include (but are not limited to):
- Line Plan Management – inclusive of its creation, daily maintenance, and reporting out of financials to Sr. Management team members.
- Product Development Management – assist in driving the development of each product (from concept to retail shelf), in partnership with the Product Development Team and overseas partners. Ensuring you are delivering market-relevant product solutions that possess a strong price/value proposition.
- Financial Management – ensuring all cost targets, quotes, financials, and margin requirements meet retail expectations (while meeting/exceeding Sr Management expectations).
- Brand Management – communicate to sales on a weekly basis all updates/changes to the product lines that impacts what they are selling in at retail; help Sales with sell in by being on the pulse of what is happening at retail and offering them solutions to fit a retailers needs; constantly auditing the brands execution on e-commerce sites to drive the highest visibility, engagement, and sales potential.
- Creative Management – collaborate with the Creative Services team to develop and execute impactful packaging and graphic design pieces, that engage consumers and drive sales.
- Key Functions include (but are not limited to):
- Act as the ultimate Brand/Product ambassador to both internal and external constituencies; demonstrating your leadership role by showing them you understand and know what they want.
- Develop and lead the execution of best-in-class global go-to-market strategies with turn-key solutions and assets that can be localized easily.
- Work with the Global Sales team to support key distribution channels in their markets with: custom initiatives and account specific plans (inclusive of products and promotions), in-store graphics, and more.
- Identify and recommend consumer-focused product solutions that hit on market trends, position us to win against competitors, and will drive incremental growth for the company.
- Collaborate with the Digital and Social Media Marketing team to execute all promotional activities/plans throughout the calendar year (inclusive of Public Relations, traditional media, and social/digital platforms).
- Create and present product concept decks to licensors for consideration.
- Work collaboratively with the licensing team to maintain communication with licensors; ensuring all brand planning and product development updates are communicated in a timely fashion.
Qualifications
Skills, knowledge and abilities:
- Bachelor’s Degree or equivalent experience, preferably in Marketing.
- Must have 8-10 years of relevant marketing, brand, or product management experience.
- Passionate individual who is a self-starter, constant learner, and natural leader.
- Proficient in forecasting, POS sales, analyzing large amounts of data and providing the “so what” behind the numbers to drive growth, innovation/use for business cases.
- Proven experience in leading multiple strategic projects involving internal and external resources/partners at the same time.
- Working knowledge of the product development process and manufacturing functions that go into bringing an item from concept to retail.
- Strong presentation, written, and verbal communication skills.
- Experience with Microsoft Suite is required.
- Highly organized and efficient; can thrive in a fast-paced and time-sensitive environment.
- Easily adapt to shifts in priorities; ability to manage several projects concurrently.
- Ability to work effectively across different teams, departments, and third parties.
- Experience selling /presenting to retail buyers; Toy category experience preferred.
- Experience in trade shows, product & lifestyle photography shoots, etc.
- Ability to travel, as needed.
Full-time on-site position located at our company’s headquarter offices in Boca Raton, Florida.
Our office is in-person Monday through Thursday with the option to work from home on Friday.
OUR CORE VALUES!
- We Love Delivering WOW!
- Act with Integrity and Do the Right Thing.
- Inspire Passion for Creativity and Innovation.
- Be Disciplined to Create Lasting Impact.
- Play, Have Fun and Laugh Together.
- Embrace Humility.
- Pursue Growth and Learning.
- Hustle and Act with a Sense of Urgency.
- Commit to Excellence.
- Gratitude Keeps Us Grounded.
Basic Fun! is a leading developer, manufacturer, and marketer of some of the worlds best known and loved toys including Tonka, Care Bears, Lite Brite, Lincoln Logs, Knex, Playhut and Cutetitos. Our products are sold by leading retailers and distributors throughout the US and over 60 countries around the world. Basic Fun! has an omni-channel go-to-market strategy with a strong presence on-line, in store and in family entertainment venues. Our iconic brands and broad product portfolio span generations and help create unforgettable memories.
Position Overview:
The Staff Accountant reports directly to the Accounting Manager and is responsible for supporting the day to day accounting functions by performing reconciliations and posting appropriate journal for the preparation of the companys financial reports and statements.
This position is located on-site in our Boca Raton, Florida offices Monday through Friday, with an option to work remotely on Fridays.
Responsibilities include but not limited to:
- Prepare and post journal entries related to the companys activity
- Support accounts payable activities to ensure accuracy and timeliness of invoice creation and accruals
- Supports account receivable activities, confirming month-end procedures have been performed
- Reconcile bank accounts in accounting system
- Perform balance sheet account reconciliations during month-end close procedures
- Maintain customer and vendor database; assist in customer credit analysis
- Recommend ways to reduce costs and enhance revenue
- Prepare documentation for external auditors
- Perform Ad Hoc projects as necessary
Qualifications
- Skills, knowledge, and abilities:
- Bachelors degree in accounting or finance required
- At least two years experience in accounting or a related field
- Strong mathematical and analytical skills
- Proficient in Microsoft Word and Excel
- Proven ability to handle multiple projects simultaneously
- Ability to read and analyze financial reports
- Strong understanding of US tax regulations
- Proficient Excel skills including Pivot Tables and V-Lookups.
- Customer service focused.
- Strong analytical and problem-solving skills.
- Strong personal organization and time management skills.
- Excellent communication skills, both verbal and written.
- Strong sense of teamwork and collaboration.
- Excellent priority management and problem-solving skills.
- Proven work experience in Windows environment.
- Must be self-motivated and able to work independently.
- Ability to work in a fast-paced environment.
OUR CORE VALUES!
- We Love Delivering WOW!
- Act with Integrity and Do the Right Thing.
- Inspire Passion for Creativity and Innovation.
- Be Disciplined to Create Lasting Impact.
- Play, Have Fun and Laugh Together.
- Embrace Humility.
- Pursue Growth and Learning.
- Hustle and Act with a Sense of Urgency.
- Commit to Excellence.
- Gratitude Keeps Us Grounded.
COME PLAY WITH US!!
Apply HereBasic Fun! is a leading developer, manufacturer, and marketer of some of the worlds best known and loved toys including Tonka, Care Bears, Lite-Brite, Littlest Pet Shop, Lincoln Logs, Knex, Playhut and Cutetitos. Our products are sold by leading retailers and distributors throughout the US and over 60 countries around the world. Basic Fun! has an omni-channel go-to-market strategy with a strong presence online, in-store and in family entertainment venues. Our iconic brands and broad product portfolio span generations and help create unforgettable memories.
Position Overview:
In partnership with the VP Global Brand Marketing, this position is responsible for leading multiple iconic brands across Basic Funs portfolio taking ownership of day-to-day business, marketing and product strategy as well as collaborating with sales, product development, operations, digital marketing, creative services and other cross-functional teams to achieve successful results that drive established revenue and P&L expectations annually.
This position is ideal for a detail oriented, self-starter with right/left brain skillsets and a passion for toys, strategic thinking and the ability to connect the dots in unexpected ways.
Responsibilities include but not limited to:
Core Role
- Lead executional brand, product and marketing functions for assigned brands product lines.
Brand/Product Management
- Assist in brand vision while leading yearly slats and rational of upcoming years product lines
- Manage Line Plans and execute elements of the product commercialization process for assigned brands product lines, including collaboration with PD team; creating/ managing Product Start Forms, assisting in driving development to the product launch milestones; costing targets, margin requirements while delivering market-relevant product solutions with a strong price/value proposition
- Manage the flow of information and communications with PD team and HKG office for assigned brands / product lines
- Research market and industry trends, compile and provide updated trend and competitive information to aid product line and brand strategy
- Assist with maintaining the established visual personality and brand identity for all assigned brands/product lines
- Drive packaging and graphic design direction with the Creative Services team
- Manage submission process for product approvals with licensors in a timely and precise manner for assigned brands / product lines
Brand/Sales Management
- Manage brand information to Sales team including presentation materials, Brand Decks, etc.
- Oversee the flow of Product samples required for sales presentations, trade shows, commercial shoots and PR activities for assigned Product Lines
- Track category trends and retail environments; use intel to help direct priorities and pipeline recommendations
- Track and analyze wholesale forecasts and retail POS with a keen eye on patterns, shifts and the so-what to help advise actionable plans for the business
- Work with Global Sales team to support distribution channels, including channel management initiatives inclusive of products and promotions, in-store support, and key account sales presentations
- Participate in developing account-specific sales plans for assigned Product Lines. Attend retailer business review meetings for key accounts, when necessary.
Brand/Marketing Communication
- Play a key role in executing each brands go-to-market strategy with the opportunity to lead various tactics (select PR, social media, promotions, events, digital projects, etc.).
- Assist in the development of outbound communications, including Web copy and layout execution, rich media, trade show messaging, online advertising, print advertising, social media and sales collateral materials for assigned brands / product lines
- Other duties may be assigned
Qualifications
Skills, knowledge and abilities
- Bachelors degree or equivalent experience, preferably in Marketing
- Must have 3-5 years of relevant marketing, brand and/or product management experience
- Proficient in Excel, forecasting, POS sales, analyzing large amounts of data and providing the so what behind the numbers to drive growth, innovation/use for business cases
- Practical knowledge of the product development and manufacturing functions as it relates to the product commercialization process
- Strong presentation, written and verbal skills; experience with Microsoft suite is required
- Highly organized and efficient. Ability to thrive in a fast-paced and time-sensitive environment
- Experience selling /presenting to retail buyers, Toy category experience preferred
- Experience in trade shows, product & lifestyle photography shoots, consumer insights
- Ability to travel, as needed
We believe strongly in the philosophy that we are Better Together and that the collaboration and teamwork of being with each other in the office supports our culture the best. For this reason, we work in the office Monday through Thursday. We have chosen Friday as our weekly remote workday as we thought it would be the day most beneficial and effective for Basic Fun! and our employees.
OUR CORE VALUES!
- We Love Delivering a WOW!
- Act with Integrity and Do the Right Thing.
- Inspire Passion for Creativity and Innovation.
- Be Disciplined to Create Lasting Impact.
- Play, Have Fun, and Laugh Together.
- Embrace Humility.
- Pursue Growth and Learning.
- Hustle and Act with a Sense of Urgency.
- Commit to Excellence.
- Gratitude Keeps Us Grounded.
