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News

Jay Foreman Gives His Insights On The Los Angeles Toy Preview

Posted on August 30, 2023

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Basic Fun! CEO Jay Foreman Highlighted in New York Post’s Analysis of Toy Industry Revival

Posted on August 3, 2023

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Pop Insider Exclusive: Basic Fun! Brings Back Long-Lost MLP Design for 40th Anniversary

Posted on July 19, 2023

The wait is almost over!

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We are beyond thrilled to have the honor of bringing back everyone’s favorite collectable pet figurines, Littlest Pet Shop, in partnership with our friends at Hasbro. The team has been hard at work in the toy shop to make sure everything is just purrr-fect!

There will be a lot of exciting updates in the coming months as we prepare for the big day. Use the form below to subscribe to our updates and be the first to know everything LPS and gain access to insider exclusives reserved just for our pet-tastic community.

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Want To Be An Ambassador?

Calling all social media enthusiasts and LPS trendsetters!

We’re on the lookout for passionate individuals like you to join a new exclusive team of LPS brand ambassadors. If you love engaging with your followers, creating captivating content, and have an eye for spotting the latest pet-trends, then this is your chance to shine!

Ambassadorship applications have closed at this time. Please note that we have not yet made any selections for the Littlest Pet Shop® Ambassador program. Results will be announced early 2024!

FAQ's

When will Littlest Pet Shop® be released?

A littlest pet is coming to a store near you very soon! Look out for

Will Littlest Pet Shop® be available in my country?

We at Basic Fun! strive to deliver FUN to as many places around the world as possible. As of now, LPS will release in the US and Canada as well as numerous European countries thanks to our distribution partner, Bandai!

When will Ambassadors be announced?

Thank you for your interest in the LPS ambassador program! At this time, we have closed sign ups for the Ambassador program. We yet to make any determinations, however, look out for more info in early 2024!

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