featured toys

Cutetitos

Fruititos

Cutetitos are back in a totally FRUITY new way! Collect 12 all new animalitos! They come in 4 delicious fruit scents.

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Arcade Classics | Mortal Kombat | Basic Fun! Arcade Classics | Mortal Kombat | Basic Fun!

Spy Hunter

It's a blast from the past with this exclusive, retro-styled, Spy Hunter mini arcade game! A Classic Arcade Gameplay!

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Playhut | Pinkfong Baby Shark - Classic Cube | Basic Fun! Playhut | Pinkfong Baby Shark - Classic Cube | Basic Fun! Playhut | Pinkfong Baby Shark - Classic Cube | Basic Fun!

Classic Cube

Twist, pop and play! Playhut products will spark your child's imagination and encourage hours of play!

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Disney Frozen II | Snow Globe Surprise | Basic Fun! Disney Frozen II | Snow Globe Surprise | Basic Fun! Disney Frozen II | Snow Globe Surprise | Basic Fun!

Snow Globe Surprise

Snow Globe Surprise provides a fun and enchanting way to collect your favorite Frozen II characters.

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news & events

Stay current with Basic Fun's latest news, info and events!

Basic Fun! License Tonka Brand

Basic Fun!, today announced that it has an agreement in principle with global play and entertainment company Hasbro, Inc., for the Tonka brand.

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Toy Licensing Deal for Care Bears

Care Bears are coming back to the children of millennials who first met the colorful, caring and lovable characters over 30 years ago.

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Cutetitos: Treasure Truck

Basic Fun!, Florida-based toy and novelties company, teamed up with Amazon's Treasure Truck on April 5 for an offer of Cutetitos.

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latest video

What's cuter than a Cutetito? A Babito! Collect all 12! Available in-store at Target and Walmart.

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Toy of the Year - Finalist!

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